Behnashr uses optimal capacity of cyberspace in the pandemic era
Thursday , 03/25/2021 - 21:20
Behnashr uses optimal capacity of cyberspace in the pandemic era
The outbreak of coronavirus in the country has caused some jobs to be seriously damaged while some others have extensively resorted to cyberspace to continue their activities.

Although publishing industry was one of the professions that suffered serious losses, some publishers turned this threat into an opportunity and with the development of electronic publishing and activities in virtual space, they were able to provide services to their readers to contribute to the cultural growth and development of the community.
Last year, Behnashr (Astan Quds Razavi’s Publishing Institute) tried to be as successful as previous years by using the potentials and capacities of cyberspace and developing electronic publishing.
Regarding electronic publishing, Hossein Saeedi, Behnashr’s CEO, says, “Behnashr started its specialized electronic publishing from the second half of 2019 and through formation of a cyberspace unit, it has organized its activities in three areas of electronic production, advertising and promotion and electronic sales.”
He stated that this year, with the cooperation of Astan Quds Razavi’s Communication and Media Center, an information website was released with a new and up-to-date template at behnashr.razavi.ir, so that it can serve as an effective measure.
“The mission of this website is to produce promotional, influential and inspiring content. Such sections as the Razavi creators club, printed books (library), content production and distribution in the field of religious literature, search and introducing the books (in addition to publishing) are among the sections added to the new website,” he said.
According to Saeedi, concerning the audiobooks, in the first phase, 12 titles have been prepared and are in the final stage of production. In the second phase, the production of 18 audiobooks on the topics of the Islamic Revolution, Holy Defense and children and adolescents is underway.
One of the important sections of electronic publishing is the digital library which is especially important in the case of old works. 
“The digital library database published on the main page of AQR Digital Library, with more than 3,000 metadata, has been set up and is currently being used by researchers and scholars,” he noted.
The publication’s online store provides about 1000 titles of works as well as cultural products. Every week, a book is offered to the audience with a 25% discount at different intervals.
Behnashr also collaborates with reputable national apps such as Taaghche, Fidibo, as the largest developers of e-books and audiobooks in Iran. To that end, 528 titles have been released for publication in the Taaghche app and Fidibo will release a list of 100 works along with audiobooks.
Saeedi pointed out that during this year, Behnashr book-reader app was launched with 240 books on the subjects of Imam Reza (AS) and pilgrimage, the Islamic Revolution and resistance literature, stories and novels, the Iranian-Islamic lifestyle, children and adolescents and Islamic teachings. By the end of the year, the number will reach at least 500 titles.
Furthermore, Behnashr has active social media pages which introduce and advertise various works and programs, produce various content with high visual and graphic qualities, appreciate the authors and produce content to introduce the top authors with works on Imam Reza’s life and conduct as well as religious literature.
“Development measures for Behnashr this year include boosting online sales and interactive programs with writers and audiences, creating and consolidating its connections with the Islamic world and abroad, creating a brand of religious literature content and making audiences more familiar with e-books,” he commented.
Planning for the maximum use of cyberspace capacity is one of the necessities of cultural institutions today. Behnashr also tries to take effective steps toward quantitative and qualitative development of electronic publishing and dissemination of religious culture in the light of Imam Reza’s favor, Leader’s instructions and the guidelines of the chief custodian of Astan Quds Razavi.